Exporting from Adjust

Who is this for

Clients/Advertisers using Adjust who want to share 90 days worth of non-attributed postback data to RZR for retargeting.

Process

We received feedback from the Adjust team, and there are essentially two main ways to access the data:

1. Raw Data Export

Clients can configure Raw Data Export in Adjust as outlined here, and then share the exported data with you based on their preferred method.

https://help.adjust.com/en/article/raw-data-exports

Server Callbacks & Cloud Storage Options

• Server Callbacks: The client can request the Adjust team to send the data directly to their BI tool, from which they can then export and then share with RZR.

• Cloud Storage (S3, GCP): The client can ask Adjust to upload the raw data to a cloud storage service such as an Amazon S3 bucket or Google Cloud Storage. They would then need to share the necessary access credentials with us.

2. Reports Service API (Aggregated Data)

https://dev.adjust.com/en/api/rs-api/

Details of Adjust’s Reports Service API for aggregated data can be found here. Please note that access to this API depends on the client's package, as it’s a paid feature and not included by default. If available, the client will need to share authentication tokens and provide access

Data requirements

• Event_value - for e.g IAP - the revenue value in USD

• Attribution - Flag mentioning whether its attributed to Aarki / RZR or not

• advertising_id

• Event_name (Ex. install, purchase, etc)

• event_time

• Purchase_currency (Ex. USD, EUR, etc) without amount

• country*

• region

• dma

• Carrier (Ex. Verizon, AT&T, T-Mobile US)

• Platform (iOS/Android)

• device_os_version*

• install_time

• user_ip*

• device_model*

• device_language

• idfv*

• useragent*

The client can receive device-level info such as ip_address, os_version, device_name, etc. in the raw data export as well as in the real-time callbacks from Adjust.

For reference, you can find the full list of placeholders available for the clients for raw data export here: https://help.adjust.com/en/marketer/placeholders?src=search_page.

If you need assistance, reach out to your RZR Account Manager or Account Coordinator.