> For the complete documentation index, see [llms.txt](https://help.rzr.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.rzr.com/readme/mmp-integration-guide/branch-integration.md).

# Branch Integration

### Step 1: Integrate RZR as a partner <a href="#yhqf5ga77svq" id="yhqf5ga77svq"></a>

To enable RZR in the Branch dashboard, follow these steps:

1. In the **Branch dashboard**, navigate to **Ads > Partner Management**.
2. Search for **RZR** in the partner list.
3. If you're already logged into the **Branch dashboard**, click **here** to go directly to the page.
4. Click **Save & Enable**.

![](https://1430240588-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fteyfuu1HEyCSzBN3HWHZ%2Fuploads%2FxyC74T6NKQqwvmj1Jmzb%2FBranch_integrate%20partner.png?alt=media\&token=e92eb96b-6f10-409e-844c-9b942d69f1e9)

5. In **Account Settings**, you need to provide the **Network ID**.
6. To retrieve the **Network ID**, please reach out to your RZR Account Manager

### Step 2: Configure postbacks <a href="#mwa43mc745m9" id="mwa43mc745m9"></a>

Enabling RZR should automatically enable the following postbacks. Please check and reconfirm that the following have been enabled correctly:

* CLICK
* IMPRESSION
* INSTALL
  * For Retargeting
    * Reattribution
    * Reengagement
  * For User Acquisition
    * Install
* OPEN
* PURCHASE

<mark style="color:red;">**Note**</mark><mark style="color:red;">:</mark> If any of the required postbacks are not enabled automatically, they can be manually configured or added under the [**Postback Config**](https://dashboard.branch.io/ads/partner-management/a_moloco?tab=postback&_gl=1*1y0mum*_ga*MTA3NjQxNjIyLjE3MTY5NDEwNjE.*_ga_KSDD8Y11CT*MTcyMjQwNzQ1MS4xMS4xLjE3MjI0MDc1MTAuMS4wLjA.) tab. After adding the postbacks, click **Save & Enable**.

Select **ALL EVENTS** in the postback config for us to receive the unattributed postback data along with the attributed data. Unattributed data is useful in model training once we start the campaign.

![](https://1430240588-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fteyfuu1HEyCSzBN3HWHZ%2Fuploads%2FOQrmdKMlROZokdaZfZpx%2F2.png?alt=media\&token=7fe45413-0fd9-4f04-9a8e-afa7ba545786)

For a more detailed guide on postback configuration, refer to: [Basic](https://help.branch.io/using-branch/docs/basic-postback-configuration) | [Advanced](https://help.branch.io/using-branch/docs/advanced-postback-configuration).

Branch also recommends postback testing to ensure the accuracy of postbacks and credentials.

### Step 3: Attribution Window settings <a href="#id-6l18e7ycm0lo" id="id-6l18e7ycm0lo"></a>

1. Go to Attribution Window tab
2. Enable the **Use ad partner attribution settings** toggle.
3. Click Save

![](https://1430240588-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fteyfuu1HEyCSzBN3HWHZ%2Fuploads%2FT3S4Z92fQUctcunSm2vN%2Fbranch_attri%20window.png?alt=media\&token=c123c751-523b-4be9-9db7-3a351b9632a4)

### Step 4: Generate RZR Link <a href="#qq1vg55y5fgl" id="qq1vg55y5fgl"></a>

Once the above steps are done, generate the RZR link. A few parameters are already defined by default and included in the link generated.

![](https://1430240588-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fteyfuu1HEyCSzBN3HWHZ%2Fuploads%2FYG1kAsgVY8KJINIBeVZR%2Fbranch_link%20gen.png?alt=media\&token=c8c49d54-0895-4656-a169-9e0a2a70dd28)

***

This document outlines the complete setup details required to configure your Branch account. Please review each section carefully and follow the outlined steps to ensure accurate tracking, attribution, and reporting.

If you need any help with the configuration document, feel free to reach out to your **RZR Account Manager/Account Coordinator** for assistance.