> For the complete documentation index, see [llms.txt](https://help.rzr.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.rzr.com/readme/creative-resources/ad-format-overview/playable-ads.md).

# Playable Ads

RZR Playable and Interactive End Card creatives are **html based creatives** which give a much richer ad experience using gameplay from the app itself. RZR can upload most third party playable creatives providing they meet the our asset requirements.

<div align="left"><figure><img src="/files/aswMrT0EkAA6QS76BVe0" alt="" width="450"><figcaption></figcaption></figure></div>

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### <mark style="color:$primary;">Requirements for Assets Designed by Client</mark>

#### Ad Creative Specs

<table><thead><tr><th width="369.93359375">Asset Requirements</th><th>Exchange Support</th></tr></thead><tbody><tr><td><p></p><ul><li>Playables must be a single html file under 5 MB and not use any external scripts or resources.</li><li>Should open window.open on any CTA actions.</li><li>Luna playables should have a fall back image for low power mode (this will prevent the default play icon from displaying if a user device is power saving).</li></ul></td><td><p></p><p>Playables and IEC’s are currently supported on the following exchanges:</p><ul><li>Applovin</li><li>Vungle</li><li>Unity</li><li>Fyber</li><li>Chartboost</li></ul></td></tr></tbody></table>

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### <mark style="color:$primary;">Requirements for Assets Designed by RZR Creative</mark>

#### General Asset Requirements

High resolution and Brand Assets (must be at least 150-300 DPI)

* Key Arts
* Logos
* Splash Screen
* App UI
* Marketing Collaterals
* Font Files
* Screen Captures & Recordings
* Brand Guideline

File Formats

* Layered PSD or PSB files are preferred for responsiveness and animation on RZR Studio.

Additional Brand Assets

* Audio (.MP3) of App Background Music and App Sound Effects

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This page covers the complete specs and setup details for playable ad creatives. Review each section to make sure your assets meet RZR's size, format, and file requirements before submitting.

Need a hand getting your playable ads configured? Reach out to your RZR Account Manager or Account Coordinator and we'll help.


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