# Adjust Integration
### Step 1: Integrate RZR as a partner
1\. Under Campaign Lab, select **Partners**
2\. Select **New partner > RZR**. Select Next to move to the next screen
3\. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with RZR.
**Important:** Please ensure that **RZR** is selected.
### Step 2: Data Sharing
1\. Enable data sharing to activate the integration with RZR. To enable data sharing:
Enter RZR’s **NETWORK ID,** which is provided by the RZR account manager/coordinator.
**Note:** Please ensure that the correct **Network ID** is entered as the input
2\. Once you enable data sharing with RZR, **Adjust** automatically sends **RZR** the following data, by default:
* install
* reattribution
* rejectedInstall
3\. In case your app is a multi-platform app i.e both Android and iOS, ensure the following:
* Separate data sharing options at the platform level by selecting **Use platform-specific settings**.
* Set the same data sharing settings for multiple platforms by selecting **Use global settings.**
4\. To ensure Non-Attributed data is shared with RZR, please ensure that the **Data from all attribution sources is** selected
**Note:** Please ensure that **Data from all attribution sources** is selected to ensure that all postback events flow through to RZR.
5\. For sending additional data to RZR, the list below outlines additional events for which data can be shared. We recommend turning on all available options to ensure sharing as much data as possible
* Ad revenue
* Sessions
* In-app revenue (from in-app purchases)
### Step 3: Mapping the events
Map the events that you want to share to the values that RZR can receive. Data for unmapped events will not be shared with RZR.
1. Select Map Events
1. In the Adjust event list, choose the Adjust event that you want to share with RZR.
2. Under Partner event, select the **RZR event** that corresponds to the Adjust event.
3. Please ensure to **save** the settings once the event mapping is done.
### Step 4: Configure Links and Settings
1\. Choosing the link use case defines the format of your link URLs and the available attribution methods.
**Single-device link**: This link measures user behavior on a single device. Example: A mobile ad click leading to a mobile app install.
**Cross-device link**: This link measures user behavior across different device types. Example: A CTV impression leading to a mobile app install.
2\. Under Review link, enter the Link name, such as ‘RZR’. This name will be used as the network-level link name and will appear at the top level of the structure in your reports.
3\. If you need to update campaign parameters, select Edit and modify the values for the campaign **parameters.** Below is the list of parameters present within the link structure by default:
* Campaign
* Adgroup
* Creative
### Step 5: Configure User destination
Under **User destinations**, you can add a deep link, set up a custom URL redirect, and/or include a fallback custom URL. Once this is set up, click **Next** to continue.
### Step 6: Setting up the Attribution window
1. For a new user, i.e, user acquisition campaign, navigate to the edit option under **New User: Attribution** for both Impressions and Clicks.
2. For retargeting campaigns, navigate to the edit option under the **Existing users: Attribution**
You may also update the default attribution windows. To learn more about attribution windows, see [Adjust's attribution window guide.](https://help.adjust.com/en/article/attribution-windows?src=search_page)
3. Finally, save and register the tracking links.
**Note:** For reattribution, please make sure that the reattribution windows for both clicks and impressions are enabled and properly saved to ensure the attribution logic functions correctly.
#### **Redownloads and reattribution**
Adjust has introduced a new attribution type called **Redownloads**. A redownload is the first session recorded after an app was deleted from a device, as detected by Adjust SDK using OS metadata. Some redownloads qualify to be treated as a new install for attribution (redownload installs) based on client app settings.
Redownload settings are configured at the app level in the Adjust dashboard. To change your settings:
* Navigate to **AppView** > **Attribution** settings
* Scroll to the **Redownload settings** section
* Select **Edit** to manage the following:
* Redownload exclusion window - default is 90 days
* Redownload inactivity period - default is 14 days
* Select **Save**
### Step 7: Setting up Audience Integration
* Under **Campaign Lab**, select **Audiences**.
* Select New audience.
* Enter your audience name.
* Select one of the following stores:
* **Apple Store**
* **Google Play**
* Select one of the following ID types:
* **Advertising ID**
* **Push token**
* Select one or more of your apps. Users of the selected apps are included in your audience.
* If you select multiple apps, some conditions won’t be available, and you won’t be able to share this audience with Google Ads accounts.
* Choose as many dimensions as you want to [filter your audience](https://help.adjust.com/en/article/audiences#filter-your-audience).
* Skip this step if you want to include the entire user list of your selected apps.
* Next, divide your audience into up to 10 groups. You can name groups and customize the percentage of users within each group.
* Review your choices and make any changes as necessary. Select Create Audience.
For more details, please refer to [Audiences | Adjust Help Center](https://help.adjust.com/en/article/audiences)
To download or share your audience data, follow these steps.
* Under **Campaign Lab**, select **Audiences**.
* In the Audiences list, select an audience to view its details.
* Find the group you want to download or share and select (Copy) to copy its URL.
### Step 8: Setting up Cost Integration
#### App Setup on Adjust
1. Navigate to the **App View** section in the Adjust dashboard.
2. If the app is not listed, click **Add New App** to set it up.
#### Connecting RZR via DataWorks
To connect your RZR account in [DataWorks](https://help.adjust.com/en/article/connect-partner-credentials), follow these steps:
1. Go to **DataWorks** and select **Connections**.
2. Click **New Connection**.
3. Choose **RZR** as your partner.
4. Select the services you want to connect.
5. Enter the required credentials for the network.
> *Tip: Reach out to your RZR account manager to obtain these.*
6. Click **Connect**.
Once your campaigns are live, Adjust will automatically display ad spend data in [**Datascape**](https://help.adjust.com/en/article/all-reports).
#### Alternatively: Provide Direct Access to RZR
If preferred, the client can grant RZR direct access by following these steps:
1. Go to **Adjust Dashboard** → **Account Settings** → **Users**
2. Click **➕ New User**
**Enter the following details:**
* **Name:** `RZR`
* **Email:** Contact your RZR account manager for the correct email address
* **Role:** `Custom Editor`
* **Apps:** Grant access only to the relevant apps
**Configure Access:**
* **Links:** Select specific links manually or use a filter keyword (e.g., `"RZR_"`)
* **Partners:**
* Toggle **Ad Spend** access **ON** and assign only RZR
* Toggle **SKAN** access **ON** if required
**Finalize & Invite:**
* Review all permissions to ensure accuracy
* Click **Invite User** — **RZR** will receive an email to activate access
**Note:**
* Please ensure that you share screenshots of all relevant Adjust account settings for each integration step with the RZR team.
* In the Adjust dashboard settings, make sure to set the **Attribution Source filter** to **Dynamic**. Failing to do so may result in incomplete or incorrect attribution data.
This document outlines the complete setup details required to configure your Adjust account. Please review each section carefully and follow the outlined steps to ensure accurate tracking, attribution, and reporting.
If you need any help with the configuration document, feel free to reach out to your **RZR Account Manager/Account Coordinator** for assistance.
